Monday, April 28, 2008
Save a bag, save the world
After work tonight Bruce and I were brainstorming on a new marketing idea....which I won't share here yet. But it was born from the idea that plastic bags are dead and reusable bags are becoming so hot. We calculated that since my family made the commitment a year ago to only use cloth bags for groceries, we have eliminated 1300 plastic bags. Just one family. 1300 plastic bags that never made it into the environment. Can you imagine if every person just in our shop made that commitment for one year? What an impact we could make. And, it made me think that reusable bags shouldn't just be for groceries....why not carry bags in the car and use them for any purchase? A book at Borders, a t-shirt at Banana, a jersey at Pearl, etc....you get the point.
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